Sugus — The intergenerational fruity square
- The story: Invented by Suchard in 1931 to diversify its chocolate production during the Great Depression.
- The legendary anecdote: Its name simply comes from its ease of pronunciation and format: a short word, readable in all directions (an almost perfect palindrome), and whose paper folding remains etched in everyone's sensory memory.
This collection is an artistic and independent celebration of our everyday icons.
Each visual is an original graphic creation based on unique vector illustrations, conceived as a sincere tribute to the history, design, and memories associated with these cult brands.
These are neither official products distributed by these brands nor a commercial association, but rather a passionate spotlight on Swiss visual heritage.
Oversize High-Neck T-Shirt — Candy Edition
from €60,95
Loose-fitting T-shirt made of 100% combed organic ring-spun cotton.It features dropped shoulders and a wide neck, making it perfect for everyday streetwear outfits.
Product features• 100% combed ring-spun organic cotton• Fabric weight: 200 g/m² (5.9 oz/yd.²)• Loose fit• Set-in sleeves• Dropped shoulders• 1x1 rib at collar• Self-fabric neck tape at inside back• The fabric of this product is certified for organic cotton content by GOTS (Global Organic Textile Standard) and OCS (Organic Content Standard)• Blank product sourced from Bangladesh
Care instructions- Machine wash: cold (max 30°C or 90°F)- Non-chlorine: bleach as needed- Tumble dry: low heat- Iron: low temperature, steam or dry- Do not dry clean
Important informationSizes run larger in the European market. Customers in this region should choose one size down.
Size guide
BODY LENGTH (cm)
SLEEVE LENGTH (cm)
CHEST (inches)
S
73
24
39
M
75
24.5
43
L
77
25
47
XL
80
25.5
51
2XL
82.5
26
55
Oversized High-Neck T-Shirt — Candy Edition
from €60,95
Loose-fitting T-shirt made from 100% combed ring-spun organic cotton.It's designed with dropped shoulders and a wide neckline, making it perfect for everyday streetwear.
Product features• 100% soft combed ring-spun organic cotton• Fabric weight: 200 g/m² (5.9 oz/yd.²)• Loose fit• Set-in sleeves• Dropped shoulders• 1x1 rib at collar• Self-fabric neck tape inside the back• The fabric of this product is certified for organic cotton content according to GOTS (Global Organic Textile Standard) and OCS (Organic Content Standard)• Blank product sourced from Bangladesh
Care instructions- Machine wash: cold (max. 30 °C or 90 °F)- Non-chlorine: bleach as needed- Tumble dry: low heat- Iron: low temperature, steam or dry- Do not dry clean
Important informationSizes run larger in the European market. Customers in this region should choose one size down.
Size guide
BODY LENGTH (cm)
SLEEVE LENGTH (cm)
CHEST (inches)
S
73
24
39
M
75
24.5
43
L
77
25
47
XL
80
25.5
51
2XL
82.5
26
55
Urban Hoodie — Candy Edition
from €94,95
A casual classic designed for all seasons.
The urban hoodie is made from heavy fleece with an oversized fit that combines structure and softness. Its yarn-dyed fabric offers a uniform shade and a neat finish for a stylish look, wherever you go.Product features• 80% cotton, 20% recycled polyester• Heather grey: 70% cotton, 30% recycled polyester• Heavy fabric: 340 g/m² (10 oz/yd²)• Oversized fit• Two-panel hood, no drawstring• Front kangaroo pocket• Ribbed cuffs and hem• Blank product sourced from PakistanCare instructions- Machine wash: cold (max. 30 °C or 90 °F)- Tumble dry low- Iron on low heat, steam or dry- Do not dry cleanCreated for teens and adults.European warranty: 2 yearsIn compliance with the General Product Safety Regulation (GPSR), HELVETITUDE guarantees that all consumer products offered are safe and comply with EU standards. For any questions or concerns related to product safety, please contact us at report@helvetitude.com
Size Guide
CHEST (inches)
LENGTH (inches)
S
20
27
M
22
28
L
24
29
XL
26
30
2XL
28
31
3XL
30
32
CHEST (cm)
LENGTH (cm)
S
50.8
68.6
M
55.9
71.1
L
61
73.7
XL
66
76.2
2XL
71.1
78.7
3XL
76.2
81.3
Unisex Sweatshirt — Candy Edition
from €83,95
Unisex ecological fabric sweatshirt.This chic and neat-looking sweatshirt will go well with both casual and dressier outfits. Made from ecological materials, this sweatshirt is durable, comfortable and very soft.
Product features• 100% organic ring-spun combed cotton.• Fabric weight: 350 g/m² (10.3 oz/yd²).• Regular fit.• Set-in sleeves.• 1×1 rib at collar, sleeve hems, and bottom hem.• Double-needle topstitch on the neckline, sleeves and bottom hem.• Inside herringbone neck tape.• Self-fabric half-moon on the back of the neck.• Blank product sourced from Bangladesh.Important informationSizes are smaller in the US market, so US customers should order a size up.Traceability- Weaving: Bangladesh- Dyeing: Bangladesh- Manufacturing: Bangladesh• Contains 100% organic cotton• Contains 0% dangerous substances
Care instructions- Machine wash cold (max 30C or 90F)- Tumble dry low- Iron at low temperature, steam or dry- Do not dry cleanProduct dedicated to children and adults.European warranty: 2 yearsIn compliance with the General Product Safety Regulation (GPSR), HELVETITUDE guarantees that all consumer products offered are safe and comply with EU standards. For any questions or concerns related to product safety, please contact us at report@helvetitude.com
Size Guide
CHEST WIDTH (inches)
BODY LENGTH (inches)
SLEEVE LENGTH (inches)
S
19 ⅞
26 ¾
25 ⅜
M
20 ⅞
28 ⅜
26
L
22
29 ⅛
26 ⅝
XL
23 ¼
29 ⅞
27 ⅛
2XL
24 ⅜
30 ¾
27 ¾
CHEST WIDTH (cm)
BODY LENGTH (cm)
SLEEVE LENGTH (cm)
S
50.5
68
64.5
M
53
72
66
L
56
74
67.5
XL
59
76
69
2XL
62
78
70.5